This graduate-level book transforms the strategic process for entrepreneurs into a growth-oriented a...
Read More
This graduate-level book transforms the strategic process for entrepreneurs into a growth-oriented approach. This approach is effectively applied throughout the text focusing on the entrepreneurial perspective; the challenge of entrepreneurial growth; gaining an appreciation for strategic planning in emerging ventures; examining the growth options for emerging ventures; and finally a discussion of the emerging entrepreneurial issues confronting the economy today. Over 30 comprehensive cases will be available on the world wide web to professors and students using this text. Chapters are presented as a framework to follow and relate back to as these cases are discussed. The writing style and format of each chapter is relatively shorter and more professional in nature than the previous edition.
Read Less