Advanced Web Metrics with Google Analytics

Advanced Web Metrics with Google Analytics

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BooksComputersSystem AdministrationStorage & Retrieval


ISBN: 0470253126 / Publisher: Sybex, March 2008

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A guide to using Google Analytics to analyze the success of a Web site covers such topics as configuration, e-commerce tracking, labeling visitors, setting objects and key results, identifying poorly performing pages, and tracking offline marketing. Read More
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