Description
Linzmayer (a user-interface designer and journalist) recounts the history of the Apple corporation, from its humble beginnings in its founder's garage to the latest innovations. The book tells of the difficulties of creating the original Mac, details the development of many computers and systems since then, and provides a timeline for every Mac model. It also profiles the company's CEOs and its most influential designers. Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)
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Apple Confidential examines the tumultuous history of America's best-known Silicon Valley start-up—from its legendary founding almost 30 years ago, through a series of disastrous executive decisions, to its return to profitability, and including Apple's recent move into the music business. Linzmayer digs into forgotten archives and interviews the key players to give readers the real story of Apple Computer, Inc. This updated and expanded edition includes tons of new photos, timelines, and charts, as well as coverage of new lawsuit battles, updates on former Apple executives, and new chapters on Steve Wozniak and Pixar.
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