New Rules for the New Economy: 10 Radical Strategies for a Connected World
Books / Hardcover
Books › Business & Economics › Management Science
ISBN: 0670881112 / Publisher: Viking Adult, October 1998
Outlines ten elements of today's global, computer-linked, decentralized business world and offers executives and entrepreneurs clear and specific strategies for succeeding in it
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Kelly, executive editor of Wired magazine describes ten new rules and success strategies based upon them. Many of his new techno-economy rules invert traditional wisdom: initial successes aren't self-limiting, but self-feeding (increasing returns); value is carried by abundance; generosity begets wealth (free stuff equals consumer attention); and the highly successful must be abandoned in order to escape its eventual obsolescence. Annotation c. by Book News, Inc., Portland, Or.
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