Strategic Management: Competitiveness and Globalization, 6th edition provides the most accurate, relevant, and complete presentation of strategic management today. Authors Michael A. Hitt, R. Duane Ireland, and Robert E. Hoskisson thoroughly revised each chapter, weaving cutting-edge ideas, research, and modern practice to create a presentation that captures the dynamic nature of the field. The authors integrate the traditional industrial organizational model of strategic management with the more modern resource-based view of the firm to explain how firms use the strategic management process to build a sustained competitive advantage.
Read More
For the sixth edition of this text/CD-ROM package, Hitt (chair, Business Leadership, Texas A&M University) adds three new or updated strategic focus segments per chapter, 35 new cases (many with a financial analysis component), more experiential exercises, and new video footage on the CD-ROM. He integrates two of the most popular and well-known theoretical perspectives in the field, organization economics and the resource-based view of the firm, to explain the process of strategic management, covering strategic management inputs, strategy formulation, and strategy implementation. The CD-ROM contains financial case analyses with interactive spreadsheets. Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)
Read Less