Explores the types of business that companies can conduct over the Web.
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In his foreword, US Secretary of Commerce William M. Daley describes how businesses increasingly are adopting e-commerce to improve core business processes, and are seeing efficiency improvements in the areas of supply chain management, procurement, marketing, customer service, and order handling and processing. Oxford alum May elaborates on the current state of e-commerce, then provides a generic model and explains the core technologies that support electronic commerce. The final chapter discusses legal, technical, and market issues, such as intellectual property, platform risk, and communication problems between business and IT colleagues. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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