Description
Graphic Design Solutions, 2E, now in full color, demystifies the design process by outlining step-by-step procedures readers can apply with confidence to solve their own design or advertising problems. Projects and exercises featured throughout the book are interactive, allowing readers to experience a design element, principle or application. Exercises included are a work out - an informal nudge that fosters a willingness to experiment. Projects develop hand as well as critical and visual thinking skills. New projects include web design, web logos, annual reports, branding and new portfolio projects. This edition also features new samples of works by master and contemporary designers and offers guidance on how to objectively assess and critique designs.
Read More
Demystifies the design process by outlining step-by-step procedures for solving design and advertising problems. Projects and exercises are interactive, allowing readers to experience design elements, principles, and applications. Projects develop technical skills as well as critical and visual thinking. This edition features projects in web design, web logos, annual reports, and branding. Also offered are new samples of works by master and contemporary designers and guidance on how to objectively assess and critique designs. This edition also features 275 color photos and illustrations, and a new chapter on putting together a portfolio and conducting a job search. Landa teaches design at Kean University. Annotation c. Book News, Inc., Portland, OR (booknews.com)
Read Less