The Art of Woo: Using Strategic Persuasion to Sell Your Ideas
Books / Hardcover
Books › Business & Economics › Negotiating
ISBN: 1591841763 / Publisher: Portfolio, October 2007
Explains that the selling of ideas is a matter of encouraging others to share one's beliefs in a guide for salespeople that invites readers to self-assess their persuasion personality and build on natural strengths.
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Explaining that the practice of selling ideas is a matter of encouraging others to share one's beliefs by applying strategies in psychology and emotional intelligence, a guide for salespeople invites readers to self-assess their persuasion personality and build on natural strengths. 30,000 first printing.
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