The Power of Mobility: How Your Business Can Compete and Win in the Next Technology Revolution

The Power of Mobility: How Your Business Can Compete and Win in the Next Technology Revolution

Books / Hardcover

BooksTechnology & EngineeringTelecommunications

BooksBusiness & EconomicsInformation Management

BooksBusiness & EconomicsStrategic Planning

ISBN: 0470171286 / Publisher: Wiley, September 2007

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Description

McGuire discusses the importance of mobility to a company and how the value of any product or service increases with its mobility (like that of the cellphone). He takes the reader through seven steps (digitizing, connecting, evaluating, limiting, positioning, protecting, and learning from customers) and gives case studies of companies that have applied them, including MapQuest, Portable On Demand Storage, and Montclair State U. McGuire develops strategic vision and competitive strategies for a phone company in the US. Annotation ©2008 Book News, Inc., Portland, OR (booknews.com) Read More
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Collectible - Very Good Signed With Dust Jacket

Signed Copy Collectible - Very Good. Very Good dust jacket. Signed by author on half title.

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