Inside the Magic Kingdom : Seven Keys to Disney's Success
Books / Hardcover
Books › Business & Economics › Management
ISBN: 1885167237 / Publisher: Peak Performance, March 1997
Now an insider takes you inside the incredible Disney service culture and presents simple, powerful concepts in a fun, memorable way.
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Through interviews with past and present Disney employees, some of the business secrets and practices of this vastly successful empire are revealed in an easy-to-read, upbeat format. 50,000 first printing. $115,000 ad/promo. Tour.
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