Leading By Design: The Ikea Story
The man who founded Ikea at the age of seventeen in 1943 reveals how he built his business into the largest and most well-known furniture manufacturer in the world.
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Tells the story of the founder of IKEA, Ingvar Kamprad, tracing his humble roots, and offering insight on the visionary concepts, and cutting-edge managment strategies that turned a small, Swedish mail-order company into a worldwide commercial giant
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