Strategic Planning for the Small Business: Situations, Weapons, Objectives, and Tactics
Books / Paperback
Books › Business & Economics › General
ISBN: 1558508589 / Publisher: Adams Media Corp, August 1990
Tells how to evaluate current position, identify opportunities, threats, and objectives, select tact...
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Tells how to evaluate current position, identify opportunities, threats, and objectives, select tactics, develop a marketing plan, conduct testing, perform financial analysis, and obtain financial backing
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