Description
Drawing on his own success in building a profitable restaurant business, the author discusses finding new methods of creativity to help achieve success in business, including self-branding and developing strategic partnerships.
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Lessons on life and business, from the founder of the Rainforest Café--now available in paperback. As a burgeoning businessman in the 1980s, Steve Schussler stopped at nothing to make his dream of a tropical-themed restaurant come true. Drawing from his own triumphs, he now distills his principles for entrepreneurs on a budget, and also reveals the ways in which his lessons'from self-branding to developing strategic partnerships'can transform larger corporations. "A bright pep talk for aspiring entrepreneurs."--Kirkus Reviews '[F]un, inspiring, and full of sound business advice.' --Donald J. Trump
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