The book examines a critical time and place in recent world history (the end of the Cold War) and the strategies and values employed in the public diplomacy of the Bush and Clinton Administrations to build domestic and international consensus. It provides insight into the uses of Presidential power and provides a model and an illustration of how the role of rhetoric may be used to study the foreign policy of the United States.
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Studying the rhetoric of senior members of the first Bush and the Clinton administrations (including speeches of the Presidents) as an eye on American foreign policy, McEvoy-Levy (peace and conflict studies, Butler U.), explores the continuing concept of American exceptionalism in the exercise of public diplomacy towards actors abroad and the U.S. population at home. Finding that the continuities between the two administrations outweigh the discontinuities, he argues that the conduct of public policy in these years shows that the use of the rhetoric of exceptionalism can be a powerful force in convincing the American public to go along with the exercise of American power overseas. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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