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Using examples from everyday life, rather than the medical model or purely cognitive models, the thi...
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Using examples from everyday life, rather than the medical model or purely cognitive models, the third edition presents a large number of principles about operant and Pavlovian conditioning, along with social learning theory and cognitive behaviorism as they apply to everyday life. A new chapter on behavior modification is included, and examples of behavior modification have been woven into many of the other chapters. Annotation c. by Book News, Inc., Portland, Or.
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