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Republic of SpinRepublic of Spin
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This volume traces the history of spin in the US presidency from Theodore Roosevelt to Barack Obama, arguing that the emergence of a strong presidency in the 20th century created an increased need for presidents to master that art of public persuasion to promote their policies and themselves. It relates the story of those who created and refined the tools and techniques, institutions, and practices that presidents have used to influence public opinion (including presidents), as well as how spin created an anxiety about political persuasion, and the journalists, writers, and intellectuals who analyze it. Annotation ©2016 Ringgold, Inc., Portland, OR (protoview.com)
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