Katz (business, Northeastern U., Massachusetts) addresses business and project leaders in this book describing innovation techniques in non- academic text. The thirteen chapters cover strategies for idea generation, recognition of opportunities, portfolio management, encouragement of a creative workplace, and cultivation of leadership in the organization, among others. The appendices contain business plan templates. Annotation ©2009 Book News, Inc., Portland, OR (booknews.com)
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The Innovator's ToolkitWhat are the types of innovation? How can you generate creative ideas for your business? How can you move from ideas to unleashing you innovation to the market? How can you combine your innovation with a strategic plan to move your company forward? Get these questions answered with jargon-free, useable, practical tools and advice. The Innovator?s Toolkit offers you field-tested techniques and tips to ensure the successful development and implementation of your innovation. Topics Include:- Moving innovation to the market- Making strategic, innovative moves and placing strategic bets- Using projects to drive innovation to marketReaders can also access free interactive tools on the Harvard Business Essentials companion Web site at www.elearning.hbsp.org/businesstools.Harvard Business EssentialsThe Reliable Source for Busy ManagersThe Harvard Business Essentials series is designed to provide comprehensive advice, personal coaching, background information, and guidance on the most relevant topics in business. Drawing on rich content from Harvard Business School Publishing and other sources, these concise guides are carefully crafted to provide a highly practical resource for readers with all levels of experience. To assure quality and accuracy, each volume is closely reviewed by a specialized content adviser from a world class business school. Whether you are a new manager interested in expanding your skills or an experienced executive looking for a personal resource, these solution-oriented books offer reliable answers at your fingertips.
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