Marketing Management: Knowledge and Skills (MCGRAW HILL/IRWIN SERIES IN MARKETING)

Marketing Management: Knowledge and Skills (MCGRAW HILL/IRWIN SERIES IN MARKETING)

By Donnelly, James H. and Peter, J. Paul

Books / Hardcover

Books › Business & Economics › Marketing › General

Books › Business & Economics › Management

ISBN: 0256137277 / Publisher: Richard D Irwin, August 1994

Price Starting at $8.81

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Description

This text/casebook covers basic marketing principles, marketing problem analysis, and developing ori... Read More
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Used - Very Good

Very Good condition. 4th edition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner’s name, short gifter’s inscription or light stamp. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.

$8.81

1 in Stock at Warehouse
Used - Good

Good condition. 4th edition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains. Bundled media such as CDs, DVDs, floppy disks or access codes may not be included.

$8.81

1 in Stock at Warehouse
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