A Typographic Workbook: A Primer to History, Techniques, and Artistry
Books / Paperback
Books › Design › Graphic Arts › Typography
ISBN: 0471696900 / Publisher: Wiley, August 2005
Aimed at graphic design students and practitioners, this text reviews the historical development of typography. Coverage spans everything from ancient Egyptian hieroglyphs through the invention of movable type and today's digital technologies. Design instructors Clair (Kutztown U.) and Busic-Snyder (Mohawk Valley Community College) also outline the process designers use to select, space, and combine fonts. Multiple-choice quizzes and skill-building exercises allow readers to apply what they have learned. Annotation ©2007 Book News, Inc., Portland, OR (booknews.com)
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Lavishly illustrated with more than 450 images, A Typographic Workbook, Second Edition explains the process successful designers use to select, space, and creatively integrate fonts. This essential text demonstrates the use of type as a dynamic and expressive communication tool. This edition provides new and updated coverage of a broad range of topics–from a logical, clear historical overview of the craft to the latest digital technologies. Known for its highly interactive format, this Second Edition continues to include helpful review questions and multiple-choice quizzes, as well as many new projects and skill-building exercises that help readers immediately apply what they have learned. A Typographic Workbook, Second Edition is a valuable professional resource for working designers and an indispensable training tool for graphic design students.
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