A new edition of a classic introductory college level text addressing the processes involved in American presidential elections. Strategic issues are first covered, including voters, groups, and rules and resources. Next, the nomination process and the campaign are covered, followed by examination of issues including appraisals of reform issues, party differences, and American democracy. Annotation (c) Book News, Inc., Portland, OR (booknews.com)
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Brimming with data and examples from the tumultuous 2000 election and laced with previews of 2004, the eleventh edition of this classic text offers a complete overview of the presidential election process from the earliest straw polls and fundraisers to final voter turnout and exit interviews. The comprehensive coverage includes campaign strategy, the sequence of electoral events, and the issues, all from the perspective of the various actors in the election process: voters, interest groups, political parties, the media, and the candidates themselves.
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