An innovator and “Buzz Czar” explains in easy to follow steps how to create marketing campaigns for ideas, causes or products on any size communications budget that generate attention, get noticed, and stand out from the crowd. Original.
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In Share, Retweet, Repeat, John Hlinko shows readers how to take their ideas, causes, and products, and craft marketing campaigns around them that create buzz. In the world of constant communication, the average consumer of information has transformed into a publisher of information as well. With easy to follow steps, Hlinko teaches readers how to create spreadable messages to optimize return on investment on any communications budget. This book is for anyone who wants to learn how to stand out, be noticed, and get others talking about them.
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