Business is Combat
Books / Paperback
Books › Business & Economics › Management
ISBN: 0060988290 / Publisher: Harper Paperbacks, March 2001
Describes how the leadership techniques taught to fighter pilots in the United States Air Force can be applied to coping with change, planning, finding and using information, personnel matters, and other common business situations. Reprint. 25,000 first printing.
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Whether you're engaging in supersonic jet combat at 48,000 feet or entering a tough sales battle with a cutthroat competitor, the goal is the same: absolute victory. In Business is Combat, former F-15 pilot James D. Murphy, an expert in both business and combat strategy, offers a full-scale training course in military techniques that have made the United States Air Force the most advanced air-combat force in the world. From nurturing teamwork to maintaining focus to planning and executing each new mission, Murphy offers advice that's practical as well as thrilling. Whatever your mission, whatever your battle, Business Is Combat provides a blueprint for the kind of success every warrior seeks -- absolute victory.
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