Description
A guide for designers on how to prepare brochures, posters, magazines, and other graphical works for high-quality printing discusses how to calibrate images and layouts to match press specifications, in a resource that covers such topics as digital layout, image-management software, and money-saving proof fixes. Original. 10,000 first printing.
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The advent of digital production requires graphic designers to be much more involved with the physical processes of the digital pre-press, including image calibration, dot gain, use of color key, screen clash, and trapping, in order to minimize errors in the final print. Freelance designer Gatter explains these and other issues in a manner "that provides an overview of the entire printing process, from error-free digital creation right through to commercial printing." Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)
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