Why Customers Don't Do What You Want Them to Do and What to Do About It
Books / Paperback
Books › Business & Economics › Marketing › General
ISBN: 0070217017 / Publisher: McGraw Hill, January 1994
A sales trainer lays out twenty-five realistic sales scenarios, with advice on how to deal with a va...
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A sales trainer lays out twenty-five realistic sales scenarios, with advice on how to deal with a variety of possible responses from customers and make a sale, and offers checklists to help salespeople prepare for sales calls
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