Land of Desire: Merchants, Power, and the Rise of a New American Culture
Books / Paperback
Books › History › United States › 20th Century
ISBN: 0679754113 / Publisher: Vintage, September 1994
Traces the rise of America's mass-market culture, from its beginnings in the 1890s to its present-day domination of American life. By the author of True Love and Perfect Union. 10,000 first printing. $15,000 ad/promo.
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This monumental work of cultural history was nominated for a National Book Award. It chronicles America's transformation, beginning in 1880, into a nation of consumers, devoted to a cult of comfort, bodily well-being, and endless acquisition. 24 pages of photos.
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