Beck and Wade, consultants on the digital revolution and information strategy, reveal the impact that the "gamer generation" will have on the future of business. Drawing on a large-scale survey and hundreds of interviews, they argue that gaming is effective training for critical business skills, and that it has created a generation of employees with risk taking, multitasking, and leadership capabilities. The authors explain how managers can bridge the generation gap and unleash gamers' hidden potential in the workplace. Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)
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Got Game reveals the profound impact that the "gamer generation" (already bigger than the baby boom) will have on the future of business. While games have made this group dramatically different in terms of their attitudes, expectations, and abilities, the potential of this generation has scarcely been noticed in most organizations. But managers won't be able to ignore gamers for long. Comprised of millions of rising professionals in the U.S. alone, the gamer generation will ultimately dominate the workforce - and they are already changing the rules of business.Beck and Wade dispel common myths about gamers and reveal them as committed, team-oriented professionals who play to win. They offer specific strategies today's managers can use to bridge the generation gap and unleash gamers' hidden potential.
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