Respected researcher and author Benjamin Lahey uses engaging writing on a foundation of solid scholarship to help students master the basics of psychology. The text’s proven learning system is more effective than ever in this revision, thanks to a streamlined and functional visual design. Applications of basic concepts throughout the text help students retain what they learn by demonstrating psychology’s relevance to their own lives, and fully integrated coverage of culture and diversity promotes an inclusive learning experience for all. The fully revised ninth edition benefits from expert reviewing in many specialties -- including neuroscience, sensation and perception, social psychology, and applied topics -- and fully updated coverage in all areas. The bottom line is with Lahey, you’ll help your students apply psychological concepts to their lives, while emphasizing diversity and solid research, all at an affordable price. Lahey--It's the Real Deal. Read Less