Description
Suggests ways to communicate more effectively in business using Language from the Center, which projects authority, and Language from the Edge, which is used in collaborative sitautions, in order to demonstrate knowledge and leadership.
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One of America's leading experts in linguistics explains how to develop successful, powerful, and effective communications tools, offering helpful advice on how to match the proper speaking style to any situation, from creating a greeting on an answering machine to commanding center stage during a corporate meeting. 35,000 first printing.
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