Description
Drawn from internal documents, police and court records, and interviews with network employees, producers, on-air talent, and executives, a colorful history of ESPN, from its beginnings in 1979 as the first twenty-four-hour all-sports cable channel to its evolution into a lucrative media outlet that reaches more than sixty million homes, provides a behind-the-scenes glimpse into America's top sports network. Reprint.
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This book traces the first 24-hour sports network from its inception through its evolution into a slick media outlet reaching more than 60 million homes via more than 26,000 cable providers. ESPN has blazed a stunning path of achievement with its expansive coverage of broadcast sports—spinning off into ESPN2, ESPN Classic Sports, ESPNews, and ESPN Magazine. This paperback reveals the most recent developments at ESPN since the publication of the hardback, including the network's aggressive reactions to the book.
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