Morrison and Conaway have coauthored five books on international communications, hundreds of articles, and several databases. For Americans headed to Latin America for business, they offer an updated edition of material previously published in Kiss, Bow, or Shake Hands by Morrison (2006, F+W Publications, Inc.). Each chapter focuses on one of the 18 countries profiled and follows the same format: three questions to gauge current knowledge about the country and culture; five business-related highlights; country background information, including demographics, history, government, language, and some perspectives from the country's viewpoint; natural and human hazards; a "cultural orientation" section giving a cultural anthropologist's view; business practices; and protocol for greetings, forms of address, gestures, gifts, and dress. Annotation ©2008 Book News, Inc., Portland, OR (booknews.com)
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The definitive guide to international business and travel etiquette in Latin America!Kiss, Bow, or Shake Hands: Latin America reveals the subtleties of interaction, negotiation strategies, and professional skills you need to keep poised for success in your business travels. As Americans embark on more global business, they must understand the culture and customs behind the vast economic growth in Latin America. Learn everything you need to know about the business practices, cognitive styles, and social customs in Latin America. Give the right gift; make the right gesture. Includes: • Cultural IQ tests • “Know Before You Go” tips • Alerts on international security issues Countries profiled are Argentina, Belize, Bolivia, Brazil, Chile, Colombia, Costa Rica, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Uruguay, and Venezuela.
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