Description
A text/CD-ROM package with a practical rather than theoretic orientation, for students majoring in business, finance, marketing, and operations management. Illustrates different types of statistical methods for analyzing data sets, focusing on analytical methods that are useful in decision making. Material is example-driven and spreadsheet-based, with virtually no emphasis on hand (or hand calculator) calculations. Includes chapter problems and case studies. The CD-ROM contains Microsoft Excel's DecisionTools Suite. Annotation c. by Book News, Inc., Portland, Or.
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In response to the growing market trend in quantitative education, Albright, Winston, and Zappe's integrated business-statistics and management-science text presents core statistics and management-science methods in a modern, unified spreadsheet-oriented approach. With a focus on analyzing, not on techniques, the book covers business statistics with some essential managerial-science topics included. The example-based, Excel spreadsheet approach is useful in courses that combine traditional statistics and management-science topics though can be easily used for a one-term business statistics only course. The modeling and application focus, together with the Excel spreadsheet add-ins, provides a complete learning source for both students and practicing managers.
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