Description
Revealing the sixteen basic desires underpinning human behavior, the author, a noted professor of psychology and psychiatry, challenges sacrosanct assumptions about the nature of human identity. Reprint.
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What do we want? What makes us tick? From acceptance to vengeance to curiosity, this book explains the 16 basic and universal desires that shape our behaviorand shows how the ways we prioritize them determines our personalities. Grounded in up-to-date psychological research, this book can helpparents comprehend their children’s needs and behaviorcouples understand each other betteremployers motivate their employees employees become more effective in their workYOU achieve greater satisfaction and happiness in life
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