Business owners, entrepreneurs and anyone else wanting to succeed in life will find these axioms — with true examples — helpful in reaching their goals. Hermanisms offers readers an assortment of straightforward advice, blunt commentary, and engaging stories based on Herman’s more than 35 years of surviving the real world of business — and especially surviving failure. While the book discusses the likelihood of failure when you’re an entrepreneur, it’s not intended to discourage you from starting a new venture. Instead, it is intended to make you realize issues you may want to ignore, but shouldn’t. And it has another goal: to make you understand that playing the game gives you more than just money. There are other “profits” to be derived from being your own boss. While your company may not make you rich, or last a lifetime, it will definitely enhance your being—if you choose to let it. With short, easy-to-read chapters for each of the 77 sayings that Herman lovingly refers to as “Hermanisms,” this is a great book to have nearby. Use the few free minutes in your day to hear from someone who’s been there — and perhaps learn something that may helpful. Read Less