Interactive Television Demystified

Interactive Television Demystified

Books / Paperback

BooksTechnology & EngineeringTelevision & Video

BooksComputersInteractive & Multimedia

ISBN: 0071363254 / Publisher: McGraw-Hill, February 2001

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Description

The first-ever, fact-filled introduction to the new world of interactive TVInteractive Television Demystified helps you understand why the advent of Interactive Television will alter the broadcast industry more dramatically than even the introduction of color did decades ago. This guide by broadcasting insider Jerry Whitaker is the book to go to for the straight facts on interactive TV: what it actually is, what services are possible, and how it is affecting and will affect the television, cable, and computer industries. Packing plenty of case histories, this look at the hype-and reality of media convergence uses a proven, topic-clarifying format to bring you up to speed on PC-based receivers and other smart appliances, and provides you with: Coverage of the ATSC and DVB standards Interactive TV business models Clear treatment of TV datacasting More Read More
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Used - Good

Good condition. A copy that has been read but remains intact. May contain markings such as bookplates, stamps, limited notes and highlighting, or a few light stains.

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