Redesigning Print for the Web
Books / Paperback
Books › Computers › Digital Media › Desktop Publishing
ISBN: 1568303432 / Publisher: Hayden Books, July 1997
Explains how to successfully move from newspaper text to World Wide Web using animation, icons, buttons, photographs, and informational graphics
Read More
Trap the TV generation Web gawkers with Garcia's help: flash, dash, splash, trash. Dazzling graphics for the juvenile attention span. Here are ads, newspapers competing with TV, all emulating USA Today or slick graphic magazines. Print typographers have, over the centuries, learned to keep print lines short enough to be (eyeball) scanned at a glance. The screen techies are ignorant of such basics. Display of text ( real information) on screen is at a Neanderthal stage. If we must subject our vision to screen reading let it be for as brief a time as possible: with line length not exceeding four inches. Annotation c. by Book News, Inc., Portland, Or.
Read Less