e-Business 2.0: Roadmap for Success (2nd Edition)
Books / Paperback
Books › Computers › Electronic Commerce
ISBN: 0201721651 / Publisher: Addison-Wesley Professional, December 2000
Kalakota and Robinson (both are consultants) provide guidance to managers converting their organizat...
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Kalakota and Robinson (both are consultants) provide guidance to managers converting their organizations to e-business. They present an application framework that shapes the migration from a traditional business model to an e-business model, describe the advantages and challenges that e-businesses face, and identify the design principles necessary for a successful e-business blueprint. Advice is offered on retaining customers, managing suppliers, and integrating sales chains. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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